I like choices, don’t you?
I mean given the choice of making an ACLU Coffee Donation or an NRA Coffee Donation, which would you choose. Why do I ask? Well, as a Coeur d’Alene Coffee Roaster, up until now, we’ve been buying our raw whole bean organic coffee from Royal Coffee Importers, one of the country’s largest importers of whole bean organic coffee.
Admittedly, they have a good product and a fair price. Then last week we received an email from the company offering a donation from each sale to the ACLU (American Civil Liberties Union), a.k.a., LGBT and Black Lives Matter, supporters. As you might guess, this didn’t sit well with us. If you’ve purchased our whole bean organic coffee, then I thought you’d appreciate our response to Royal Coffee.
Conservative Coffee Roaster
Dear Max,
I really appreciate your recent email regarding your support of the ACLU and denouncing President Trump’s efforts to secure our borders. I’m also glad to learn that you support Muslims and illegal aliens. I’m just not sure that your generous gift to the ACLU will go very far in promoting your agenda.
Thank you again for being clear on where you and your company stand on these important issues.
As far as our small coffee roasting company and our customers are concerned, we do not share your border-less, feel-good policies. As business owners, who your beloved ex-president called bible-thumping and gun-carrying, we will be taking our business to coffee importing companies that actually want our business.
Sincerely,
Russell & Alisha Volz
NRA Coffee Donation
In all honesty, I do commend Royal for not beating around the bush. And neither will we. Although we’re a conservative coffee roaster, we’re not going to cram it down your throat. For the next few weeks and maybe longer, Lake City Coffee is going to make a ACLU Coffee Donation or NRA Coffee Donation. The choice is yours. Just tell us to which organization you’d like the donation sent.
I think that’s fair, don’t you?
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